The following resources below are to help you understand what is needed to design, promote and deliver an effective webinar with NEXUS 4 Change. The information below not only relates to NEXUS you can utilize a lot of the tips and best practices below for any webinar you are conducting.

Designing A Webinar

List of the items we need from you to schedule and promote a webinar with us. When you have all the information below submit a webinar presenter request form HERE.

1. Webinar Series – The initial email that was sent to you would have identified this.
2. Webinar Date – Tuesdays, Wednesdays, and Thursdays are the best days to conduct a webinar.
3. Webinar Time – All webinars are conducted at 2PM EST unless other wise identified.
4. Webinar Title – Example
5. Name
6. Email
7. Organization
8. Title
9. Photo
10. Bio (150 words max)
11. Webinar Description (250 words max) – Example
12. Contact email for attendees to contact you
13. Website for attendees to visit
14. Social Networks to share with attendees (Facebook, Twitter, Linkedin)
15. Additional Presenter information (Repeat 5-14 above for each presenter)

**NOTE** You will need to make sure you have all the information above before you can submit a webinar presenter request form. As you can not save the form and return to it later.

Developing A Webinar

Developing a webinar deals with the underling infrastructure to support the registration and promotion processes.

Registration Process

The registration process is relatively simple for users and the process can be automated with reminder emails and other information.

View Registration Example Here

Tips For Promoting A Webinar

• Promoting timeline – Between 2 weeks and 3 days is the best time to send out a marketing email blast. Anything before two weeks, people tend to forget why they signed up. When sending out marketing emails 2-3 days before the webinar most attendees schedules are already booked. If you do send an email out later use it as a reminder to those who registered already and as a there is still time to sign-up to those who have yet to register.
• Share on social networks – Share your upcoming webinar to your followers and others in your social networks. The top 3 are; Facebook, Twitter, and Linkedin.
• Post to event websites – Along with social networks, post a link to your webinar on a variety of event websites. (eg. www.webinarlistings.com or www.upcoming.com)
• Promoting resources – Click here for resources to help you promote an upcoming webinar on your site.
• Forward to a friend – Provide a forward to a friend in the email blast that you send out to your network of people.
• Follow-up Email – Send out a follow-up email to those who attended and to those who did not with a link to the webinar recording and other materials.

Delivering A Webinar

The following tips are best practices and advice for delivering an effective and engaging webinar.

• Engage your audience often – Tell your audience to ask questions throughout the webinar and refer to their questions through out the webinar conversation.
• Ask pre-questions – Ask the presenter questions to develop content for your webinar. Below are 10 questions we recommend for our webinars. Feel free to modify and make better.
• What does your area of expertise, topic and or cause mean to you… How does it relate to other similar topics and causes…and what makes it unique?
• How did you get involved in your work? Why do you choose to continue?
• How does the main title of your webinar relate to the sub title?
• You have worked with some amazing people in the world. What at the patterns that connect their stories. What have you learned from them. What do you do differently today because of them.
• When considering your work, what at are some philosophies, theories, concepts that you find helpful – what are those that you find distracting and unhelpful?
• What events in history demonstrate the importance of the focus for your work in the world?
• What are some stories of success that demonstrate the positive possibilities for our world?
• What are some of your favorite places on the planet?
• What is your favorite color, food, cuss-word, and quote?
• Is there an image, poem, artful expression that captures the essence of your work in our world? If so, what is it and what does it represent?

• Have a PLAN for your webianr.
• Timing – intro, present, Q & A, and closing are the common 4 elements.
• Have a backup computer ready and on a separate network if possible. (eg. Moderator of webinar at a different location.)
• Print out slides – This is in case internet connection goes down.
• Expandable content - Put this content near the end for worst-case scenario you can skip if time is running short.
• Trial run – Do a test run with all presenters, moderators and other IT people to ensure everyone understands the technology and all issues are worked out in advance.
• Use a headset – It is recommended you use a high-quality audio headset. Avoid using speakerphone or a cell phone if possible. Speakerphone tends to pick up extraneous noises. Cell phones are prone to audio dropouts, fuzzy sound, loss of battery power and inconsistent volume levels.